Tactical Management

Examining a Firm

Kroger Co.

Kroger Co. was founded above 125 years ago and is among the largest merchants in America with over $70 billion in sales intended for 2008. Kroger operates beneath various ads, including QuikStop, Fred Meyer, Dillon's and Kroger Personal Finance. The business has over 323, 500 employees. By early 08, Kroger Co. operated two, 486 supermarkets and multi-department stores.


The Kroger Co. 's philanthropic goal is to improve the quality of life in communities using a concentration of Kroger clients and employees. The Kroger Co. Groundwork was created to help the Company meet up with this target.

General Rules

The Foundation is out there for the betterment with the people and communities where The Kroger Co. has functions. Therefore , only organizations that serve the geographic locations where their Company operates qualify. Here is a quick summary of eligible scholarhip requests:

. Community United Approach campaigns

. Local educational businesses, primarily K-12 schools

. Neighborhood hunger alleviation organizations

. Local breast cancer and can certainly health initiatives

. Local businesses that support and showcase the advancement of women and minorities. Regional grassroots community organizations

. Capital campaigns; start up grants; and funding pertaining to special assignments Strengths: Kroger Co. includes a significant business in forty-four markets covering up 31 states. This physical diversity assists the business maintain its competitive strengths. Having a valuable private label business, progressive formats and customer service emphasis, the company can compete resistant to the likes of Wal-Mart super-centers.

Weaknesses: Kroger Co. functions 42 manufacturers including dairies, bakeries, drink plants, and meat plants. Food making represents a risk of foodstuff contamination. A serious contamination can break the company's manufacturer and damage corporate earnings.

Opportunities: The expansion of the company in 2007 in the finance...


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